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Choosing the Pricing Strategy; is it really that simple?


When it comes to creating a price tag for the product or service, most businesses do not spend a lot of time on it. Set the price equal to that of your competitors or just set it a little higher/lower than theirs to name a few. However, the price of …

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Introduction to the Game Theory

Game Theory

Businesses around the world are getting smarter and smarter. Every entrepreneur pursues business progress, which is achieved by making wiser choices than competition, to name one. Defining game theory will make things overly complicated, so I will provide a basic example to help you understand. Imagine 2 people. Apparently a …

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